Articles and Interviews
The Cost (and Payoff) of Investing in Social Media
Savvy entrepreneurs are looking to social media as another way to market their businesses. Entrepreneur.com article includes quotes from Kimberly LeRiche about the usefulness and benefits of using LinkedIn.
Should You Outsource Your Online Presence?
You can save time and money by leaving social media marketing to the pros. Kimberly talks with Entrepreneur.com about tips for finding a social media virtual assistant and what to expect. Includes advice from well-known social media advisors, Chris Brogan and Lon Safko.