by Kimberly | Nov 6, 2010 | Blog, Facebook, Featured, Social Media
Facebook announced this week the launch of Facebook Deals for local business which ties in directly with their Facebook Places feature. Sounds remarkably similar to Foursquare but Facebook has a much, much larger user base. Will this blow Foursquare and other geo-location services out of the game? This is yet another feature that local businesses need to be on top of and figure out how to use it to their advantage. Foursquare and Yelp already have proven track records of helping driving customers to businesses. Now, the biggest player of them all has stepped into the ring. Most business have heard or know that they really should have a presence on Facebook with a Business Fan Page. How Facebook Places and Deals Help Local Business Build loyal customers Visibility- when someone checks in at your Facebook Place, it shows up on their profile and in the News Feed for all their friends to see. In order for a business to be able to create a deal in Facebook, they will need to have claimed their Facebook Place first. Then you can create a Facebook deal, wait to get it approved by Facebook and then promote it. Users can find Facebook Deals when they check in at different locations using Facebook Places for Android or the Facebook iPhone App. There are four kinds of deals currently available. Individual Deals- Discounts, freebies and coupons for individual users that check in Friend Deals- You and other friends check in together to claim a deal. Loyalty Deals- Earn a deal or a discount based on checking in a certain number of times. Charity...
